Why Market Research?

Whether you are looking to start up or grow your business, you should always conduct some form of market research. This will enable you to identify better your potential within the market with regards to prospective clients, new opportunities, customer satisfaction, and brand awareness.

Competitor Analysis

Research should be your business's top priority if you want to retain a competitive edge. A competitor analysis will you provide you with both an offensive and difensive strategic context to identify opportunities and threats - it will help you look at the bigger picture. It is also vital to understand your target market and have an organisation which is more effective.

How Can C&C DISCOVERY Help You

When conducting market research your business can take measured and better informed decisions, based on real time data and information. Get in Touch with us today and see how we can help your business or brand stand out from the crowd by conducting effective research to achieve your objetives.


Research Solutions

In-depth Interviews

In-depth interviews are a form part of qualitative research techniques which involve conducting individual interviews with specific people...

Focus Groups

A focus group is a form of qualitative reseach technique where a group of people are assembled to participate in a discussion about a particular subject..

Surveys & Studies

Generally, the three forms of surveys mostly used include, online; face to face; and telephone surveys. Panel studies tend to be mostly used as well...

Media Research

Media research is a survey which segments people according to what television programs they watch, radio stations they listen to, websites they browse...

Mystery Shopping

Mystery shopping exercises allow organisations to obtain a reliable and meaningful understanding of how their competitors are operating in comparison to their operations...

Employee Research

Employee research is a study conducted online in order for businesses to identify the factors that keep their employees happy, motivated or otherwise...